December 2020 Product Survey
As we approach a new year, we’d like to better understand your specific marketing goals to help prioritize our product development efforts and align with your needs. Please rank the marketing objectives below by what’s most important to your marketing goals. Your feedback will help us align our feature development efforts going forward.
We'll be asking about these marketing objectives:
Demand Generation - Attract and capture new leads, optimize your funnel, and establish marketing/sales alignment with lead flow and scoring.
Sales and Transactions - Send promotional offers, product recommendations, and transactional email and SMS messages.
Customer Marketing - Sell more products/services and send customer communications/newsletters to your existing customer base.
Automated Buyer Journeys - Convert anonymous visitors into known prospects, nurture prospects into customers, and elevate customers into brand champions.
Personalized Digital Experiences - Create engaging email and landing pages. Manage social media, social advocacy, and virtual events.
Improved Brand Loyalty - Deliver rewards & loyalty programs, gain brand advocates, and send NPS & customer surveys.
Onboarding/Training for Your Product - Automated on-boarding, product education, and certification programs.
Product Adoption and Retention - Proactive customer support, best practice education, automated alerts, and user group/conference communications.
New Products and Service Launches and Communication - Product launch campaigns, driving interest for new products, and other product communications.