Segment, Score, and Nurture Prospects Based On
Their Social Activity with the Advanced Social Media Module

Act-On’s Advanced Social Media module (ASM) lets you integrate and measure the contributions of social to your overall marketing program. With ASM, you can finally track the ROI of your social marketing efforts on important metrics, like conversion rates, revenue attribution, and sales velocity.

Watch the brief video below to learn more about how ASM can help you get the most out of your social media marketing efforts.

PRODUCT UPDATES

New Contact Report
Last Thursday we released a new Contact Report that replaced the ‘Activity History’ overview.  As the most viewed part of our application, we’re excited to make it even easier for marketing and sales to connect with customers at a more personal level. 

CUSTOMER SPOTLIGHT

Tower Federal Credit Union Sees 3X Increase in Open Rates

Act-On's credit union customers are reporting significant results from marketing automation and its ability to reach their members. Tower Federal Credit Union is one such customer and its VP of Communications, Marc Wilensky believes their increase in open rates has a lot to do with his team's ability to personalize the customer journey through marketing automation.  “I love Act-On’s right person at the right time with the right message approach. Through the analytics, and knowing where members are in the cycle and what they’re interested in, we’re able to deliver the message that we think is most relevant to them.”

New User Boot Camps

Boot Camps are great for new users, new team members, and folks looking to refresh their skills.

See below for upcoming dates.

You'll find a full list on the registration page.

• Oct 16-18, 2018 - Portland, OR
  
  
• Oct 16-18, 2018 - Reading, UK
  
  
• Nov 6-8, 2018 - Chicago, IL
  
  
• Nov 6-8, 2018 - Reading, UK
  
  
• Dec 11-13, 2018 - San Jose, CA
  
  

Ask Act-On About... Automated Programs - Best Practices and Best in Class Customer Examples

Customer Webinar | Wednesday, November 7th | 9:00 am PT

Join us to learn how to create self-perpetuating campaigns that are personalized, targeted, and customized so they deliver the right message to the right person at precisely the right time – automatically, reliably, and with far fewer resources. In addition to a how-to demonstration, we will share best-in-class customer examples and allow plenty of time for Q&A.

ROBERT'S PRO TIP OF THE MONTH

Robert Kohnke
Act-On's own
Marketing Operations Strategist 

Create the Optimal CRM Master List

Creating a Master List is one of the BEST best practices that you can follow.

To learn how to make a real CRM Master List that stays reliably up-to-date on its own, ready my Community post. 

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We value your feedback and thoughtfully consider your requests as we work to improve the product and its features.

Act-On has a passion for helping marketers do the best work of their career. As a mark of our innovation, we've created the only workspace that powers the customer experience from end-to-end. Our technology enables marketers to drive better business outcomes.

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