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Act-On's Lead Nurturing Guide:
7 Steps to Your Next Campaign

As marketers, we know that successfully converting leads to customers requires building and nurturing a relationship with them through consistent and personalized marketing efforts.
 
Our new eBook includes 7 steps that will help ensure your next nurturing campaign is top notch and effectively guides your leads through each phase of the buyer’s journey.
 

COMING SOON!
As part of our ongoing effort to provide a world-class customer experience, Act-On is working behind the scenes to upgrade the core infrastructure that runs the Act-On private cloud platform. This new hardware is industry-leading in performance, reliability, and scalability.

We have partnered with Cisco to implement their Hyper Converged Private Cloud infrastructure, which enables us to rapidly deploy and scale an abundance of computing power and fast storage to meet the ever-increasing demands of today’s marketing needs.

What does this mean for you?
You can expect improved performance with a secure, reliable and fast environment for your Act-On marketing automation software. Thanks for being an Act-On customer!

Like many growing companies, Find Your Influence was short on the time and budget required to bring their big ideas to life. They were looking for a marketing automation platform that would equip them with the tools required to drive lead generation, distribute content through different funnels, grow their network, and expand the number of talent under management.

Implementing Act-On has equipped the Find Your Influence team with the resources they need to scale their marketing, fuel business growth, and attract and engage more businesses and influencers.   

READ THE SUCCESS STORY

Do you have a success story you'd like to share? Contact us! 

Training & Webinars

New User Boot Camps

Looking to refresh your skills or train new team members?
Check out Act-On's Boot Camps.

VIRTUAL

  • March 18-22, 2019 - WebEx - US
  • Apr 1-5, 2019 - WebEx - US
  • Apr 29-May 3, 2019 - WebEx - Europe

REGIONAL

  • March 19-21, 2019 - London, UK
  • April 9-11, 2019 - Nashville, TN
  • April 9-11, 2019 - Reading, UK

GDPR: One Year in and the Domino Effect

March 21, 2019 | 8:00 am PT

Join Act-On's Deliverability and Compliance Manager, Andrew Kugler, for a deep dive into year one of the General Data Protection Regulation (GDPR) and the domino effect it has created.

Can't make it to the live webinar? Sign up anyway! We'll send out the recording and slide deck to all registrants after the webinar.

REGISTER NOW

More Ways Act-On Supports Omni-Channel Marketing

Previously Recorded

As marketers, we all face the challenge of getting our message across to our intended audience at the right time and in the right format. 

Learn how Act-On supports omni-channel marketing with new Website Personalization and Direct Mail integration options, and how you can add these new features to your Act-On bag of tricks.

WATCH ON-DEMAND
Roberts Tip of the Month
Robert Kohnke

Robert Kohnke
Act-On's Marketing Automation Strategist

Subscribing New Contacts

Act-On's Subscription Management feature allows you to create email messages within a specific category and lets your prospects and customers either opt-in or -out of the various categories from the opt-out link in any Act-On message.

But what do you do for those net new names that don't exist in your database yet?

Read my Community post to learn how to invite someone to signup for a specific subscription category before they are known to Act-On so they get the content they care about most.

READ MY POST

 

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Act-On

Act-On has a passion for helping marketers do the best work of their career. As a mark of our innovation, we've created the only workspace that powers the customer experience from end-to-end. Our technology enables marketers to drive better business outcomes.