Act-On Webinar Series: Marketing Fundamentals - Results-based outcomes and KPIs

Marketing Fundamentals Series: Guide to Everything You Need to Know

Join us and gain valuable insights as Act-On Senior Marketing Strategist, Jenn Bader, and Programs and Events Manager, Kristin Foster, uncovers the make-up of a powerful strategic roadmap that will ensure your next marketing automation campaign is fully optimized to exceed your expectations (and your boss').

In this webinar, we will break down the strategic roadmap into digestible fundamentals and answer questions like:  

  • Do you understand what drives results on your marketing roadmap?
  • Do you have the correct KPIs set up for your team?
  • Is your strategic roadmap correct? Is your whole company on board for the ride?

Join our webinar for a deep dive into marketing objectives and key results-based outcomes or KPIs, on July 25th, at 8 AM PST/4 PM GMT.

We'll have plenty of time for your questions during the live Q&A.

Can’t make it to this webinar? Sign up anyway! A recording and copy of the slide deck will be sent out to all registrants within two business days of the event.

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