Act-On Customer Newsletter February 2020

Reporting Updates Coming Soon!

In the coming weeks, Act-On will roll out updated key reports with a refreshed look and feel. These changes are designed to make Act-On reporting data more accessible, insightful, and useful for you, our customers.

We'd love your feedback! Let us know if you'd like to participate in evaluating these new report presentations and interactive capabilities.

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Important Update

Google's SameSite Cookie Update: What does it mean for you?

As you may have heard, Google is making a comprehensive change to its Chrome cookie model that affects tracking and content. As a partner in your digital marketing success, we are here to help you prepare.

Join us on Thursday, February 20th at 9:00 am PT to hear what this means for you. Learn how to ensure you are set up correctly so that you can continue to track visitors and that your Act-On assets (i.e., forms, images, and landing pages) display as they should.

Customer Spotlight

Act-On Success Story: TPC Training

Congratulations to TPC Training for achieving a 1,000% increase in campaign ROI within 12 months!

TPC Training is in the E-learning/Public Safety industry and have been an Act-On customer since 2013. We sat down with them recently to capture their impressive success story with Act-On. 


Do you have an Act-On Success Story to share? Contact us!
Or share on social and tag @actonsoftware

Did you know?

Sharpen Your Focus to Hit the Right Targets

First thing’s first, a segment is a targeted group of contacts that fit a defined criteria. For example, you can create a segment based on location, title, industry - any information you have about your contact - the sky’s the limit! Use segmented lists to sharpen your focus. Hit the right targets with the right content at the right time.

Upcoming Events

New User Boot Camp Trainings

Is one of your goals to refresh your skills or onboard new team members?
We can help!
Check out Act-On's Upcoming Regional and Virtual Boot Camps.

Lead Engagement

Lead Engagement
Wednesday, February 26th 11am PT and 2pm GMT
Attracting, nurturing, and converting leads into customers is hard work! In this segment of Automation Essentials, you’ll learn everything you need to nurture unknown prospects into promising leads and drive sales revenue for your organization.

In this webinar, we'll cover:

  • Lead engagement and conversion best practices

  • How to supercharge the sales process with nurture campaigns

  • Which KPIs to track to measure your outbound marketing impact and prove your marketing ROI

  • Use cases that demonstrate the advantages of marketing automation

Register below.
Please note there are two separate webinars depending on your time zone.
11:00 am PT or 2:00 pm GMT


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