Welcome to Transactional Event Triggered Email
Explore the possibilities

Watch the demo videos below to see how it works (hint: it's super easy!)

Password Reset Demo Video

Purchase Confirmation Demo Video

Status Updates Demo Video

What is Transactional Event Triggered Email?

Sometimes, you need to reach your customers in a hurry to acknowledge a purchase, update a password, confirm a change in their account, or alert them to an unexpected delay in services. Act-On’s event-triggered email functionality allows you to send branded, 1:1, time-sensitive and automated messages to customers when immediate alerts are necessary.  And, all without a list!

What's in it for me?

By centralizing all of your email messaging activities - both promotional and transactional - in Act-On, you can ensure consistent brand and communications experiences while tracking engagement and consolidating lists and activities in one place.

With Transactional Event Triggered Email you can:

  • Send 1:1 messaging to customers and prospects without creating a list
  • Deliver time-sensitive, in-the-moment emails 
  • Consolidate your emailing on one unified platform
  • Track and measure all email-related behaviors within Act-On
  • Funnel non-commercial transactional emails through the marketing team to ensure branding and messaging consistency

How would I use it?

When time is of the essence and you need to reliably deliver real-time messages, Transactional Event Triggered Email is your new best friend.

  • Provide password reset instructions
  • Deliver purchase confirmations
  • Share status updates (e.g., fraud alerts; order status; cancellations)

Additional Resources

Data Sheet

Special Promotional Pricing


Still have questions?

We've got answers! 


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