You’ve probably had numerous meetings about the GDPR over the past year, and rightly so - the deadline is fast approaching. All organizations doing business with residents of the European Union must comply with these new General Data Protection Regulations, by May 25, 2018.
This may seem like a hassle, but it's actually good for your business because it can help you earn your buyers’ trust. If you know when and how your buyers want to be engaged, you can create exchanges that are more personal and memorable and demonstrate a respect for their preferences. We all want that, right?